According to Frantz Fanon, objectification occurs when a being-for-itself, or a subject, is reduced to one fact of thier existence like an object. Objects have no ability to transcend, making them beings-in-themselves. How exactly does this objectification occur? It is because in that moment that we are "being reduced", for a split second we believe what is being said about us and thus renounce our transcendence. Renouncing our transcendent ability for even a split second regresses us to the status of an object in that moment.
This is only the first step of objectification. When we are regressed to the status of an object, it means that we become something that is simply in the mode of being it. Since we view ourselves as this one piece of factisity, we by default are to our own selves viewed as nothing else. This is the true objectification.
In this mode we shun all of our other possible identities and take on one thing. Objectification happens all of the time and not always in bad situations. For example, after a game someone comes up to you and says "Wow, your a great baseball player". In that moment, do you think of yourself as a son or daughter to your parents, or a sister or brother, or a college student? No, you dont. You think of yourself as simply a great baseball player. In that moment the person gave you a compliment, you were objectified and if your like most people, the chances are you have accepted it.
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